Drive a Star Home (DaSH)

Mercedes-Benz USA leadership invests in a wide range of initiatives to assure that representatives of the brand have opportunities to fully appreciate and experience the safety, innovation, and rich history of the brand. One such early program, DaSH (Drive a Star Home), created opportunities to have extended drive time behind the wheel of a Mercedes-Benz vehicle for all dealership employees, as well as MBUSA and Mercedes-Benz Financial Services staff members.

While the DaSH program is outlined in Driven to Delight, reactions from program participants are provided in the Dash Program Highlights.

Driven To Delight

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